Product Management Responsibilities

As I have been studying up on my responsibilities as the Product Manager for our All In One Solutions, I came across an excellent web site that collected the survey responses from about 1,500 product managers. The web site is: www.pragmaticmarketing.com/publications/survey/2009

As part of this information, they have an excellent graphic showing the various responsibilities of these product managers. This is a fairly overwhelming list of activities that span the spectrum.

To try to focus on the key items, I pulled out just the ones that were covered by 60% of those surveyed. The resulting view is:


This list represent a more practical view of activities where I feel I should be spending my time and boils down to these 6 activities (see: www.mironov.com/assets/What_PMs_Do-HassEdDev.ppt):

1. Product Requirements
2. Program Status
3. Roadmaps and Long Term Strategy
4. Meeting Customers (Selling)
5. Meeting Customers (Listening)
6. Internal Evangelism
   

All of these activities are equally important ... don't short change item number 6! Transformations are all about people and people's acceptance of the change. Point #6 is critical to reinforcing any change within the organization!

Hopefully, you will find this information interesting and helpful. Thanks for reading...